Dear reader,

We hope you are enjoying summer, whether on land or on the water. If you still need a new battery for your motorhome or motorboat, or if you want to stock up your range, we have a tip for you: Our product of the month, the YBX Active batteries.

In this newsletter, we also present our new communication concept for dealers. We have developed extensive marketing boosters to help you selling YUASA starter batteries.

We also take a look at September, where two big events are coming up for GS YUASA: We will be exhibiting at the world's leading trade fair for the automotive aftermarket, Automechanika 2022 in Frankfurt, Germany. And GS YUASA Battery Germany GmbH will be celebrating its 40th anniversary!

Please feel free to visit us at the upcoming trade fairs, and look forward to the autumn with us!

For any suggestions or feedback just mail to: marketing@gs-yuasa.de

Enjoy reading.

Yours

Rob Antwerpen
Managing Director, GS YUASA BATTERY GERMANY GMBH
and the entire team
 
 
 
 
  Campaign  
 
  Powering What Matters  
 
  With an engaging commercial as its central element, the coordinated European advertising campaign explores the world of GS Yuasa through the eyes of 6-year-old Isabella and her mother.  
 
 
LEARN MORE  
 
TO THE VIDEO
 
 
   
 
 
 
  Anniversary  
 
    40 years:
We celebrate
our birthday!
"Konnichiwa (こんにちは)" was the name of the game in Düsseldorf when Yuasa Battery (Europe) GmbH was founded exactly four decades ago. This was the starting signal for the sale and distribution of industrial batteries in Germany and parts of Europe. One name change and one move to Krefeld later, we are now celebrating our 40th anniversary on 9 September 2022 - with customers, suppliers, colleagues and friends, of course! Arigatou gozaimasu (ありがとうございます) for your trust in the past decades - and hopefully also in the future!
 
 
 
 
  Product of the Month  
 
  For Leisure and Marine:
YBX Active Battery Range
 
 
  Well equipped for use in motor homes, trailers and watercraft – GS YUASA’s YBX Active Leisure and Marine batteries are aimed at use in various leisure activities. With several new battery types, GS YUASA increased the coverage for leisure and marine applications considerably.  
 
 
LEARN MORE
 
 
   
 
 
 
  Automotive  
 
    New Communication
Concept
for Dealers
We will help you sell YUASA starter batteries and thus increase your sales! GS YUASA Battery Germany offers professional support to automotive and motorcycle spare parts dealers in the form of a new communication concept: Take advantage of our customized large-scale outdoor advertising, local print advertising, website banners and POS material.

LEARN MORE
 
 
 
 
  Motorcycle  
 
    IDM 2022:
GS YUASA powers
GERT56 Racing Team
GS YUASA supports and sponsors the German racing team GERT56 in the current IDM season 2022. GS YUASA’s YTZ series batteries provide the decisive power. Which riders are on the road with the team? Which bike is in use? And which races are still to come?

LEARN MORE
 
 
 
 
  Sustainability  
 
    Contributing to
the Optimization of
Energy Use
In order to optimize energy use in local communities, GS YUASA Group is utilizing new energy services that link storage batteries with IoT technology. At the Kyoto Plant, GS YUASA has introduced a power storage system manufactured by the company that can handle virtual power plants. How does it work?

LEARN MORE
 
 
 
 
  What’s up?  
 
    GS YUASA in the
Trade Press
Lithium-ion batteries have numerous industrial applications – but what is the technology’s secret and which challenges do the raw materials bring? Read our new article in the German trade magazine Elektronik Industrie:

LEARN MORE
 
 
 
 
  Downloads  
 
    Not all batteries
are the same
Does battery labelling accurately indicate specification? Does battery weight have an impact on the performance? And are private brands as good as OE manufacturer products? GS YUASA clarifies. Learn more about the differences in battery quality and the performed battery tests:

LINK TO WHITEPAPER
 
 
 
 
  Events  
 
  Automechanika
13th-17th September 2022
  CARAT Messe
7th-8th October 2022
 
 
     
 
  The world's leading trade fair for the automotive aftermarket is back – and GS YUASA is exhibiting! Experience the latest innovations and learn more about the technologies and trends at the international meeting place for the manufacturing industry, repair shops and automotive trade.

Where?
Frankfurt/Germany, Hall 4.1, Booth F31

VISIT US
  Find plenty of trends and inspiration for the workshop business at this year's CARAT trade fair. GS YUASA will also be part of the event when the trade fair celebrates its 25th anniversary!



Where? 
ad-CARGO Zentrallager in Castrop-Rauxel, Germany

TO THE PROGRAM
 
 
 
  GS YUASA Battery Germany GmbH
Europark Fichtenhain B17
47807 Krefeld • Deutschland
Telefon: +49 (0)2151 82095-00
E-Mail: info@gs-yuasa.de
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